These selected works showcase my expertise in content writing, SEO, and Generative Engine Optimization (GEO). Every article is strategically planned around search intent, topical authority, semantic entities, and user experience to improve organic visibility while remaining valuable for readers and AI-powered search platforms alike.

Artikel Rumah123 Hit Highest Achievement

Artikel Rumah123 2023
Artikel Rumah123 Google Search Console Report

Artikel Rumah123 (artikel.rumah123.com) had been knocked down twice by Google Core Updates, with daily traffic collapsing from around 80,000 to just 30,000 clicks and staying suppressed for months. I led the recovery by upgrading content to meet E-E-A-T standards, resolving duplicate and cannibalizing pages through consolidation and canonicalization, restructuring internal links to concentrate authority, and adding schema markup, supported by trend-driven publishing, content refreshes, and high-quality imagery. The site not only recovered but surpassed its previous all-time peak, reaching a record 100,011 clicks in a single day on July 31, 2023 which is its first time ever crossing 100K. Across the trailing twelve months it delivered 16.9M clicks from 715M impressions, at a 2.4% average CTR and an average position of 7.

Berita 99 Blog Hit New Height

Berita.99.co 2023
Berita.99.co Google Search Console Report 2023

Following its November 2022 migration, Berita 99 (berita.99.co) was continuously and heavily impacted by Google Core Updates, including a sharp mid-cycle drop that pulled daily traffic down to roughly 100,000 clicks. I led the recovery and growth effort such as upgrading content to meet E-E-A-T, consolidating duplicate and cannibalizing pages, rebuilding internal linking post-migration, and implementing schema markup, alongside trend-based content creation, relaunching related articles, and high-quality imagery. The site climbed to a record 505,841 clicks in a single day on August 1, 2023. That is its first time ever crossing 500K and closed the year with 91M clicks from 2.46B impressions, at a 3.7% average CTR and an average position of 6.3.

Maximize The Potential of Google Discover

Google Discover 2024
Google Discover Panduan Rumah123 Report 2024

Panduan Rumah123 (rumah123.com/panduan-properti) was earning only a small, inconsistent share of Google Discover traffic just about 221,000 clicks from 6.16M impressions in Q4 2023. I turned this underused channel into a major traffic driver by creating content around trending property and home topics, relaunching and refreshing related articles to keep coverage current, and pairing them with high-quality imagery (such as Shutterstock) built to win Discover’s image-driven feed. The main strategies are almost identical, on a foundation of strong E-E-A-T, clean content structure, and schema markup. The result was roughly 7× year-over-year growth: Discover clicks rose from 221K to 1.54M (+597%) and impressions from 6.16M to 47.8M (+676%), while CTR held strong at 3.2%.